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务实的包装设计教学
引用本文:王勇刚.务实的包装设计教学[J].数码设计:surface,2009(11):179-181.
作者姓名:王勇刚
作者单位:湖北师范学院美术学院
摘    要:任何设计活动都是建立再实践生产基础之上的,作为艺术设计的核心课程——包装设计更是以此为基础,包装设计教学因外在条件和教学内部体制的限制,在实践性环节发生了错位,教学与产业脱节,致使教学唯心现象的产生。本文对包装设计概念、艺术设计教学中地位的分析及包装对象、载体、美学、实践生产、社会责任的研究,认识到包装的设计教学需要建立在实用与设计艺术之上,缺一不可,包装设计教学需要务实。

关 键 词:包装设计教学  实践生产  务实

Pragmatic Packaging Design Teaching
Authors:WANG Yonggang
Affiliation:WANG Yonggang
Abstract:Any design activity is based on the practice of production.Packaging design as the core curriculum of Art and Design is also based on this.Teaching of packaging design due to external conditions and internal institutional constraints causes dislocation of practice,and teaching out of the industry,and results in the emergence of the teaching situation idealism.In this paper,it analyses the concept of packaging design,art design teaching status and packaging object,vector,aesthetic,practical production,the study of social responsibility,recognizing that the design of packaging requires teaching set up in the practical art and it indispensable packaging Designed teaching need to be pragmatic.
Keywords:packaging design teaching  the practice of production  pragmatic
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