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面向畲族地区的创新发展模式设计
引用本文:朱上上,孔秀丽,刘肖健.面向畲族地区的创新发展模式设计[J].包装工程,2019,40(8):111-117.
作者姓名:朱上上  孔秀丽  刘肖健
作者单位:浙江工业大学,杭州,310023;浙江工业大学,杭州,310023;浙江工业大学,杭州,310023
摘    要:目的在社会发展的进程中,关注少数民族地区的生存问题,充分整合其特色的当地资源,以创新的发展模式来适应社会的进步,有利于少数民族文化的传承和发展。方法以人口较少的畲族为研究对象,对其历史背景、社会环境及文化内容等多方面进行研究。采用以设计介入的方式探究社会创新理论应用于少数民族地区文化传承中的可能性,并针对文成县畲族地区的具体情况进行调研,提炼出地区品牌以服务设计为导向的可持续创新方法,构建出符合当地情况并以文化发展为主的服务生态系统。结论社会创新可以成为少数民族地区发展的战略工具,以此来打造体验模式、民族品牌、生产模式及服务设计等各个层面,成为少数民族地区获得可持续发展的方法之一,进而拉动少数民族地区的经济发展,以期为其他少数民族地区的发展提供借鉴,促进各民族文化繁荣。

关 键 词:社会创新理论  民族文化  设计驱动创新  文成畲族
收稿时间:2018/12/14 0:00:00
修稿时间:2019/4/20 0:00:00

Innovative Development Mode for She Ethnic Group Area
ZHU Shang-shang,KONG Xiu-li and LIU Xiao-jian.Innovative Development Mode for She Ethnic Group Area[J].Packaging Engineering,2019,40(8):111-117.
Authors:ZHU Shang-shang  KONG Xiu-li and LIU Xiao-jian
Affiliation:Zhejiang University of Technology, Hangzhou 310023, China,Zhejiang University of Technology, Hangzhou 310023, China and Zhejiang University of Technology, Hangzhou 310023, China
Abstract:The paper aims to pay attention to the problems of survival in ethnic minority areas in social development, fully integrate their unique local resources, adapt innovative development models to the progress of society, and facilitate the inheritance and development of national culture. The research was conducted on the She minority with a small population. Its historical background, social environment and cultural content were studied. We explored the possibility of applying the social innovation theory to cultural inheritance in minority areas by design intervention, investigated the specific situation of She national area in wencheng county, extracted the sustainable innovation methods of regional brand oriented by service design, and built a service ecosystem which met local conditions and was based on cultural development. Social innovation can become a strategic tool for the development of ethnic minority regions. It can be used to create experience models, national brands, production models, and service design. It has become a way for ethnic minority areas to achieve sustainable development, which in turn drives economic development in ethnic areas. It hopes to provide reference for the development of other ethnic minority areas and promote the cultural prosperity of all ethnic groups.
Keywords:social innovation theory  national culture  design driven innovation  the She ethnic group in Wencheng
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