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基于从众心理矩阵和加权相似度的推荐算法
引用本文:张璠,李为相,李为. 基于从众心理矩阵和加权相似度的推荐算法[J]. 计算机工程与设计, 2019, 40(6): 1616-1620
作者姓名:张璠  李为相  李为
作者单位:南京工业大学电气工程与控制科学学院,江苏南京,211816;南京工业大学电气工程与控制科学学院,江苏南京,211816;南京工业大学电气工程与控制科学学院,江苏南京,211816
基金项目:江苏省“六大人才高峰”基金项目
摘    要:为提高推荐算法的精度,提出一种基于从众心理矩阵和加权相似度的推荐算法。引入项目流行度阈值K,根据项目流行度对项目进行筛选,对高流行度项目的评分矩阵进行调整;通过用户兴趣度量函数度量用户的现阶段偏好项目,基于每个用户的现阶段偏好项目计算用户间的兴趣相似度;采用相似度加权融合的方式获取用户相似度。实验结果表明,该算法的推荐精度优于传统的协同过滤算法。

关 键 词:协同过滤  从众心理  项目流行度  兴趣度量函数  相似度加权

Recommendation algorithm based on conformity mental matrix and weighted similarity
ZHANG Fan,LI Wei. Recommendation algorithm based on conformity mental matrix and weighted similarity[J]. Computer Engineering and Design, 2019, 40(6): 1616-1620
Authors:ZHANG Fan  LI Wei
Affiliation:(College of Electrical Engineering and Control Science,Nanjing Tech University,Nanjing 211816,China)
Abstract:To improve the accuracy of recommendation algorithm, a recommendation algorithm based on crowd psychology matrix and weighted similarity was proposed. The project popularity threshold K was introduced, and the project was screened accor- ding to the popularity of the project, the score of the high prevalence project was adjusted. The user ’s current preference items were measured using the user interest metric function, and the interest similarity between users was calculated based on the current phase preference of each user. Similarity weighted fusion was adopted to get user similarity. Experimental results show that the proposed algorithm is superior to the traditional collaborative filtering algorithm in terms of recommendation accuracy.
Keywords:collaborative filtering  group psychology  project popularity  interest metric function  similarity weighting
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