| 基于SoLoMo 理念的医学图书馆服务营销 |
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| 引用本文： | 刘丹.基于SoLoMo 理念的医学图书馆服务营销[J].中华医学图书情报杂志,2017,26(2):51-54. |
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| 作者姓名： | 刘丹 |
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| 作者单位： | 济宁医学院图书馆，山东 济宁272067 |
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| 摘 要： | SoLoMo的出现为移动互联网时代医学图书馆服务营销提供了新的方式。阐述了SoLoMo的涵义以及其对医学图书馆影响，探讨了医学图书馆如何创新SoLoMo营销服务模式进行探讨。
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| 关 键 词： | 移动互联网 SoLoMo 医学图书馆 服务营销 用户需求 |
| 收稿时间： | 2016/10/30 0:00:00 |
SoLoMo concept-based service marketing in medical library |
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| LIU Dan.SoLoMo concept-based service marketing in medical library[J].Chinese Journal of Medical Library and Information Science,2017,26(2):51-54. |
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| Authors: | LIU Dan |
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| Affiliation: | Library of Jining Medical College, Jining 272067, Shandong Province, China |
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| Abstract: | SoLoMo in the mobile Internet time has provided a new way for service marketing in medical library, its meaning and its effect on medical library and how to innovate SoLoMo marketing service model in medical library were thus described in this paper. |
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| Keywords: | Mobile Internet SoLoMo Medical library Service marketing User need |
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