Ethics and diversity: a correlation enhanced through corporatecommunication |
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Authors: | Boyer EP Webb TG |
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Affiliation: | PSI Associates Inc., Washington, DC; |
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Abstract: | The application of work force diversity and business ethics to advance employee growth and satisfaction while improving production and profits for corporations is described. An ethics/diversity synergy model that involves accommodation of change and assimilation into the organizational environment is discussed. A comprehensive, targeted corporate communication program combining consistency, continuity, and content that serves as a vehicle for the ethics/diversity synergy model is described. Activities and communication channels that enhance the ethics/diversity synergy model are examined |
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