| 中国乳业结构-行为-绩效分析 |
| |
| 引用本文： | 纪红丽,刘艳秋. 中国乳业结构-行为-绩效分析[J]. 中国乳品工业, 2011, 39(3) |
| |
| 作者姓名： | 纪红丽 刘艳秋 |
| |
| 作者单位： | 1. 中国人民大学,北京,100872;内蒙古财经学院呼和浩特,010051
2. 内蒙古工业大学呼和浩特,010051 |
| |
| 摘 要： | 乳业经历了半个世纪多的发展,目前发展速度很快,乳品行业的市场结构属于中高度寡占的有效竞争型。这种市场结构下,乳品企业尤其大型乳品企业争夺奶源和市场等行为,影响乳业市场绩效和进一步发展,发挥规模经济和范围经济效应才是乳品企业发展的方向。
|
| 关 键 词： | 乳业 乳品企业 市场结构 市场绩效 |
Analysis on the structure,behavior and performance of China dairy industry |
| |
| JI Hong-li,LIU Yan-qiu. Analysis on the structure,behavior and performance of China dairy industry[J]. China Dairy Industry, 2011, 39(3) |
| |
| Authors: | JI Hong-li LIU Yan-qiu |
| |
| Affiliation: | JI Hong-li1,2,LIU Yan-qiu3(1.Renmin University of China,Beijing 100872,China,2.Inner Mongolia Finance and Economics College,Huhehaote,010051,3.Inner Mongolia University of Technology,China) |
| |
| Abstract: | Now China's dairy industry has developed rapidly through the more than half a century,which market structure has been the highly effective competitive oligopoly.Under this market structure enterprises especially the big-scale enterprises' behavior of competitive actions will change the market and enterprises performance.So,the ability based scale and scope economies are the future development of China dairy industry. |
| |
| Keywords: | dairy industry dairy enterprise market structure market performance |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
|
