大众文化背景下的现代艺术设计

艺术设计是大众文化的载体,大众文化对于艺术设计产生了极大的影响。文章在分析大众文化和大众文化特点的基础上,重点阐述了在大众文化的影响下,现代艺术设计所呈现出的三个特点:商业化倾向,"吸引眼球"的浅层次目标和拼贴、复制的倾向。指出当我们在享受大众文化给我们带来的更广阔的创作环境的同时,也不能忘记作为艺术家、设计师的社会责任感。即不断创造新的时尚,引领大众的审美趣味向更高层次的发展。

Modern Art and Design under the Mass Culture

Art and design are the carriers of mass culture,while mass culture lays a great influence on modern art and design.Based on the analysis of mass culture and its characteristics,this paper demonstrates three characteristics presented by modern art and design under the influence of mass culture.The three qualities are business-orientation,eye-catching purpose and the trend of piecing and pasting.At last,the author pointed out that while enjoying a creative envionment with more freedom,artists and designers should not forget their responsibility for creating new classics and accelerating the mass’ aesthetic taste.