| 医学院校图书馆阅读推广服务创新驱动发展研究 |
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| 引用本文： | 曹姝,左艺,田珊珊,苏中琪,张晓明,杨颖. 医学院校图书馆阅读推广服务创新驱动发展研究[J]. 中华医学图书情报杂志, 2021, 30(8): 51-59 |
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| 作者姓名： | 曹姝 左艺 田珊珊 苏中琪 张晓明 杨颖 |
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| 作者单位： | 中国医科大学图书馆,辽宁 沈阳 110122 |
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| 基金项目： | 辽宁省社会科学规划基金项目“大数据驱动下智慧化学科精准服务平台设计与构建”（L20BTQ002）;中国图书馆学会2020年阅读推广课题“医学院校图书馆阅读推广影响力系统评价研究”（YD2020B02）;中国医科大学图书馆、医学信息学院2020年度规划课题“医学院校图书馆助力本科教育教学创新服务研究”（CMUGY001）;2020年辽宁省教育厅青年科技人才“育苗”项目“高校双一流学科建设与提升途径研究——基于WOS、ESI、InCites、NI平台指标的规范化使用”（QNRW2020006） |
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| 摘 要： | 融合系统评价Meta-民族志法与7Ps营销理论,挖掘出包括7个维度和22个关键因素在内的医学高校图书馆阅读推广服务的影响因素,据此构建了医学院校图书馆阅读推广服务的"互动式"服务模型,提出了需求差异定位、文医融合精准推广、资源与空间科学配置、重视馆员素养培育与主动服务、技术政策正向指引等医学院校图书馆阅读推广服务创新驱...
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| 关 键 词： | 阅读推广 Meta-民族志 影响因素 医学院校图书馆 " 互动式" 服务模型 |
| 收稿时间： | 2021-04-08 |
Innovation-driven development of reading promotion service in medical academic libraries |
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| CAO Shu,ZUO Yi,TIAN Shan-shan,SU Zhong-qi,ZHANG Xiao-ming,YANG Ying. Innovation-driven development of reading promotion service in medical academic libraries[J]. Chinese Journal of Medical Library and Information Science, 2021, 30(8): 51-59 |
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| Authors: | CAO Shu ZUO Yi TIAN Shan-shan SU Zhong-qi ZHANG Xiao-ming YANG Ying |
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| Affiliation: | Library of China Medical University, Shenyang 110122, Liaoning Province, China |
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| Abstract: | The "interactive" service model for reading promotion service in medical academic libraries was established based on the influencing factors (7 dimensions and 22 key influencing factors) of reading promotion service in medical academic libraries which were mined according to the meta-ethnography and 7ps marking theory. The strategies were proposed for innovation-driven development of reading promotion service in medical academic libraries, including demand difference positioning, integrated precision promotion of medical information and literature service, scientific allocation of resources and space, improving librarian literacy and active service, positive technical policy guidance. |
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| Keywords: | Reading promotion Meta-ethnography Influencing factors Medical academic library " Interactive" service model |
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