Effectiveness of MMORPG‐based instruction in elementary English education in Korea

This study investigated the effectiveness of massive multiplayer online role‐playing game (MMORPG)‐based (massive multiplayer online role‐playing game) instruction in elementary English education. The effectiveness of the MMORPG program was compared with face‐to‐face instruction and the independent variables (gender, prior knowledge, motivation for learning, self‐directed learning skills, computer skills, game skills, computer capacity, network speed, and computer accessibility) were examined to see how accurately achievement was predicted in MMORPG instruction. The results indicated that students studying English utilizing online role‐playing games showed higher scores in areas of listening, reading, and writing than those who attended face‐to‐face instruction classes. It was also found that prior knowledge, motivation for learning, and network speed were factors affecting achievement in English learning. These findings suggest that MMORPGs can play an important role in improving English communicative skills.     

Coordinating decisions by supply chain partners in a vendor-managed inventory relationship

We look into the linked decision making in the vendor-managed inventory (VMI) relationship. It is a supply chain management model, where the retailer decides the retail price while the vendor determines its capacity commitment. In this model, the retailer and the vendor should coordinate their decisions in order to maximize their individual profit or the total profit combining the two participants together. The vendor has to take into account the demand pattern throughout the product life cycle (PLC) when it decides its capacity commitment, which will affect its inventory management cost during the PLC, while the retailer should change the retail price over the PLC so as to maximize the revenues and minimize the inventory cost at the same time. Employing a system dynamics simulation approach based on differential game theory, which also takes into account the product characteristics such as the demand’s innovation and imitation effects, we analyze and confirm the dynamic coordination of key decision variables by the supply chain partners in the VMI relationship.     

Outsourcing strategy in two-stage call centers

This paper considers ‘two-stage’ call centers where some incoming calls are completed by first service while others require an additional second service. Although this type of call center is not uncommon, it has not been dealt with, if any, in the call center literature. In this paper, we introduce the concept of the ‘two-stage’ call center and discuss its features. Furthermore, we develop an effective outsourcing strategy in ‘two-stage’ call centers. To this end, we model ‘two-stage’ service system and propose several call routing structures. The structures are compared through numerical test and conventional queueing theories form the theoretical basis of our study.     

Consumer perceptions on web advertisements and motivation factors to purchase in the online shopping

The principal objective of this study was to investigate the mediating and moderating effects of product involvement and trust toward websites in relation to the effects of the attributes of web advertisements on customers’ purchase intentions. We collected data consisting of a total of 264 responses from individuals with previous experience with purchasing products from online shopping mall sites, and utilized the PLS (partial least squares) method to analyze the collected data.     

Spin-valve planar Hall sensor for single bead detection

The planar Hall effect (PHE) sensor with a junction size of 3 μm × 3 μm for a single micro-bead detection has been fabricated successfully using a typical spin-valve thin film Ta(5)/NiFe(16)/Cu(1.2)/NiFe(2)/IrMn(15)/Ta(5) nm. The PHE sensor exhibits a sensitivity of about 7.2 μV Oe^?1 in the magnetic field range of ±7 Oe approximately. We have performed an experiment to illustrated the possibility of single micro-bead detection by using a PHE sensor. A single micro-bead of 2.8 μm diameter size is secluded from 0.1% dilute solution of the Dynabeads^® M-280 dropped on the sensor surface and is located on the sensor junction by using a micro magnetic needle. The comparison of the PHE voltage profiles in the field range from 0 to 20 Oe in the absence and presence of a single micro-bead identifies a single Dynabeads^® M-280, the maximal signal change as large as ΔV ～ 1.1 μV can be obtained at the field ～6.6 Oe. The results are well described in terms of the reversal of a basic single domain structure.     

Theoretical and experimental characterization of wettability of various nanolens arrayed polymer surfaces replicated with nanodimpled aluminum mold insert

Various types of polymer surfaces with a nanolens array, which has an entrant shape with a low aspect ratio, were fabricated and the wettability of the fabricated surfaces was evaluated in both theoretical and experimental ways. The nanolens array was replicated on three different polymer surfaces of polydimethylsiloxane (PDMS), cyclic olefin copolymer (COC), and polymethylmethacrylate (PMMA) by means of replica molding and hot embossing with a nanodimpled aluminum mold that was manufactured by a chemical oxidation process. From the theoretical and experimental evaluations of the wettability it was found that the measured contact angles were very similar with the theoretically estimated ones and also the hydrophilicity and hydrophobicity of the hydrophilic PMMA and hydrophobic PDMS, respectively, surfaces were reinforced by the nanolens array within the Wenzel wetting state.     

The effect of the aspect ratio on the hydrophobicity of microstructured polydimethylsiloxane (PDMS) robust surfaces

In this study, we have designed and fabricated robust hydrophobic surfaces that are composed of various micropillar arrays and investigated the effect of the aspect ratio (feature height/feature size) of the micropillar on the wettability of the fabricated surfaces. The robust, micropillar-arrayed surfaces were designed to yield the same Wenzel and Cassie water contact angles (CAs). According to our design rule, one can achieve an enhanced hydrophobic surface by increasing the height of the micropillars. The designed hydrophobic surfaces were fabricated by polydimethylsiloxane (PDMS) replica molding with photolithographically micropatterned SU-8 masters. The hydrophobicity properties of the fabricated PDMS surfaces were fully characterized theoretically and experimentally. From the theoretical and experimental results, it was found that the micropillars of an intrinsically hydrophobic material with a high aspect ratio enhance the hydrophobicity of the surface by increasing the surface roughness (in view of the Wenzel state) and the opportunities for the entrapment of air beneath a water droplet (the Cassie state).     

Optimization of optical lens-controlled scanning electron microscopic resolution using generalized regression neural network and genetic algorithm

A scanning electron microscope (SEM) is a sophisticated equipment employed for fine imaging of a variety of surfaces. In this study, prediction models of SEM were constructed by using a generalized regression neural network (GRNN) and genetic algorithm (GA). The SEM components examined include condenser lens 1 and 2 and objective lens (coarse and fine) referred to as CL1, CL2, OL-Coarse, and OL-Fine. For a systematic modeling of SEM resolution (R), a face-centered Box–Wilson experiment was conducted. Two sets of data were collected with or without the adjustment of magnification. Root-mean-squared prediction error of optimized GRNN models are GA 0.481 and 1.96×10^-12 for non-adjusted and adjusted data, respectively. The optimized models demonstrated a much improved prediction over statistical regression models. The optimized models were used to optimize parameters particularly under best tuned SEM environment. For the variations in CL2 and OL-Coarse, the highest R could be achieved at all conditions except a larger CL2 either at smaller or larger OL-Coarse. For the variations in CL1 and CL2, the highest R was obtained at all conditions but larger CL2 and smaller CL1.