基于AHP和模糊数学的河南省体育旅游资源评价研究

体育旅游是以体育资源为基础、吸引人们参与感受体育活动和大自然情趣的一种新的旅游形式,是体育产业的重要组成部分。河南省有着丰富的特色鲜明的体育旅游资源,在深入分析河南省体育旅游资源影响因素的基础上,建立了河南省体育旅游资源综合评价指标体系,通过发放调查问卷,处理问卷数据,运用层次分析法确定各层评价指标的权重,运用模糊数学的方法构建了模糊综合评价模型,并应用此模型对河南省体育旅游资源进行了客观评价。最后,针对评价结果提出深入开发特色优势体育旅游资源;重点突破,发展健身休闲参与型体育旅游产业;合理布局,培育一些吸引力强的体育旅游产品;统筹安排,促进河南体育旅游产业全面发展等建议。

Evaluation of Henan Sports Tourism Resources Based on AHP and Fuzzy Mathematics

The sports tourism is a new tourism form,based on sports resources,attract people to participate in physical activities and feel appeal of nature.It is also an important part of the tourism industry.Henan Province has a variety of distinctive characteristics of sports tourism resources.Based on the analysis of factors affecting sports tourism resources,this paper sets up comprehensive index system for evaluating Henan sports tourism resources.Through granting the questionnaires,processing questionnaire data,and then,determine the weight of each layer by AHP,it forms a comprehensive evaluation model by using fuzzy mathematics method.Using of the model,the sport tourism resources of Henan Province have been evaluated.At last,it puts forward suggestions of further development of special advantage sports tourism resources,foster some attraction of strong sports tourism products,promote the all-round development of Henan sports tourism industry based on the evaluation results.