博物馆解说牌示文本创作研究

根据认知学和教育心理学的有关原理,采用实地考察和对比研究的方法,分析了我国博物馆解说领域存在的问题以及与国外先进水平的差距,有代表性地选取中美两国有关动物解说牌的案例进行对比研究,分析解说效果,找出差距,同时创作一个动物解说牌的案例。根据国外相关研究成果,归纳出解说文本创作四原则——文字内容简要,使用易懂词汇,运用"提尔顿定律"和选择搭配文字的图片;指出我国解说牌文本目前存在的典型问题,提出一系列改进我国解说牌文本创作的建议,以期对我国博物馆或其它旅游点解说牌的文本创作有启发作用。

A Study on the Designing of Interpretive Panel Text for Museums

With the theories of cognition and educational psychology, on-the-spot investigation and comparison study are conducted in this paper on the problems in museum interpretation filed of China, and the gap of museum interpretation level between China and the advanced countries is explained. Two cases of interpretive panel text about animals in the museums in China and those in the United States are studied, and an interpretive panel text for Sun Bear is created as an example. On the basis of the concerning res...