期刊定位的多元化转型为《中国中药杂志》带来新的发展机遇

对我国科技期刊群体从类型定位、发展特色等角度进行分析,并结合《中国中药杂志》近年来在关键发展环节上的数次转型经历与经验体会,论证在当前新的办刊环境中,以创新思维和市场化发展理念为主导,通过在期刊发展方向、内容与质量、新媒体刊网融合、行业性平台拓展等方面实行多元化、综合性的重新定位与调整,完全有可能为期刊带来新的发展机遇和空间.

New development opportunities to China Journal of Chinese Materia Medica attributed to the diversified development and transformation of Chinese journals

Based on analysis of the orientation and development of Chinese journals, in combination with the chances and challenges occurring in the key steps of the development of China Journal of Chinese Materia Medica, new development opportunities will be provided to China Journal of Chinese Materia Medica in terms of new environment, guidance of new ideas and market, diversified developments resulted from re-orientation, new contents, development of journal platforms, as well as the recombination of new media journals.