中英美出版产业国际竞争力的演进比较 |
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引用本文: | 刘强,李本乾.中英美出版产业国际竞争力的演进比较[J].出版科学,2016,24(2):105-108. |
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作者姓名: | 刘强 李本乾 |
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作者单位: | 上海交通大学媒体与设计学院,上海,200240;上海交通大学媒体与设计学院,上海,200240 |
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基金项目: | 国家社会科学基金重大项目“提升我国文化产品国际竞争力的路径与策略研究”(12&ZD027),教育部哲学社会科学发展研究报告培育项目“中国传媒国际竞争力研究报告”(11JBG045),国家社会科学基金项目一般项目“新旧媒体的消费者感知价值比较与我国传统媒体的战略转型路径研究”(13XXW002)研究成果。 |
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摘 要: | 通过对中美英的国际贸易规模、结构、国际竞争力指标等多方面的统计分析,发现经过10年的高速发展,中国传媒类产品的国际竞争力已超越英美,但竞争优势在缩小;中国传媒类服务的国际竞争力与英美等国差距巨大;英美传媒产业数据表明传媒产业的服务化已成为国际趋势;美国在核心传媒服务——版税和许可费服务方面专业化程度高,在国际上具有垄断性优势。
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关 键 词: | 传媒产业 国际竞争力 国际比较Lafay指数 |
A Comparative Research on International Competitiveness Evolution of Media Industry between China,UK and USA |
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Authors: | Liu Qiang Li Benqian |
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Abstract: | The international trade of media industry has increasingly become an important factor in far-reaching effects of industrial reform and the national core competitiveness. Through the statistical analysis from the scale, structure, competitiveness and other indexes, this paper finds the following conclusions: (1) the international competitiveness of Chinese media products has gone beyond America and Britain, but the competitive advantage is shrinking;(2) the international competitiveness of Chinese media service has big gap between the British, America;(3) the data shows that modernization in media service industry has become an international trend;(4)service level of specialization of royalties and licensing fees in USA is very high and has a monopoly advantage in the world . |
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Keywords: | Media industry International competitiveness International comparison LFI |
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