科技向善：基于竞争战略导向的企业创新行为研究

本文将科技向善定位为一种基于竞争性战略导向的企业创新行为。通过回顾技术伦理、负责任的研究与创新、社会创新创业、企业生态化战略、颠覆式技术创新异化、企业社会责任等相关理论，对腾讯公司提出的科技向善概念从经济学和管理学角度提出具体的研究内容。首先对科技向善概念从理念、行为、内容和制度四个维度进行解析，进而尝试构建企业科技向善量表，提出可能的问卷题项，最终提出建立企业科技向善行为的过程模型，从质性和量化质性两个角度对企业科技向善行为对企业绩效水平的影响开展研究，并给出未来值得深入研究的重要问题。本文研究内容对推动科技向善从理念向实践转化，成为数字经济时代下企业的常规战略选择，对于创新理论的补充完善、企业数字化转型的成功实践、数字技术的合理运用、产业创新政策的调整变革等内容具有重要的理论研究和现实指导意义。

Science and technology for social good:A study of enterprise innovation behaviors based on competitive strategy orientation

     This paper defines science and technology for social good as a kind of enterprise innovation behavior based on competitive strategy orientation. By reviewing the relevant theories of Technology Ethics, Responsible Research and Innovation, Social Innovation and Entrepreneurship, Enterprise Ecological Strategy, Disruptive Technology Innovation Alienation, Corporate Social Responsibility, this paper puts forward the specific research content of the concept of science and technology for social good proposed by Tencent from the perspective of economics and management. Firstly, this paper analyzes the concept of science and technology for social good from four dimensions：Concept, Behavior, Content and System, and then attempts to build a scale of science and technology for social good of enterprises, puts forward possible questionnaire items. Finally, it proposes to establish a process model of Science and technology for social good behavior of enterprises and studies the impact of the behavior on enterprise performance from qualitative and quantitative qualitative perspectives and gives some important issues worthy of further study in the future, including six specific problems in five aspects: ecological level, strategic level, resource level, technical level and boundary level. The specific problems are the business ecosystem of science and technology for social good, the relationship between science and technology for social good behavior and competitive advantage, organizational resilience, the adaptability of science and technology for social good behavior and strategic choice and cultural construction, the relationship between science and technology for social good behavior and resource management, the relationship between science and technology for social good behavior and technological heterogeneity, and the situational research of science and technology for social good behavior. The main conclusions are as follows:The concept of "science and technology for social good" is defined as that the enterprise embeds the concept of ethics into the design and production of technology products and services, and actively uses responsible innovative technology to solve social problems such as improving health status, improving the quality of education, promoting social equity and promoting environmental protection. The concept can be explained from four dimensions: Concept, Behavior, Content and System.The development of the scale lays the measurement foundation for the construction of the process model of the enterprise′s scientific and technological for social good behavior. The process model of the enterprise′s scientific and technological for social good behavior has guiding significance for understanding the dynamic evolution law of scientific and technological for social good behavior, mutual verification with the conclusions of the case study and improving the universality of the theoretical model based on the case study method.The research content of this paper has important theoretical research and practical significance to promote the transformation of science and technology for social good from idea to practice and become the conventional strategic choice set by enterprises in the era of digital economy. It is also of great significance for theoretical research and practical guidance for the supplement and perfection of innovation theory, successful practice of digital transformation of enterprises, rational application of digital technology, adjustment and reform of industrial innovation policies.