基于ISM和DEMATEL的石油企业合作竞争战略影响因素分析

合作竞争是我国石油企业持续发展、国际化经营的必由之路,也是获取国外油气资源,缓解目前我国油气资源供需矛盾的有效途径,然而其影响因素是错综复杂的。文章从国际环境、国内环境、企业环境、合作联盟、替代能源等5个方面构建了石油企业合作竞争战略的影响因素集,基于ISM方法,建立了石油企业合作竞争战略影响因素的层次结构;基于DEMATEL方法,分析了因素间的相互作用,并判定出了影响石油企业合作竞争战略的重要因素,为石油企业合作竞争战略的实施提供了决策支持。

Analysis on Factors Influencing Co-Opetition Strategy of Petroleum Enterprises Based on ISM and DEMATEL Technology

Co-opetition is a necessary way for the sustainable development of China’s petroleum enterprises and their internationalization management.It also helps the country to obtain oil resources overseas to mitigate the supply and demand conflict on the oil market.However,the influencing factors of co-opetition strategy are complex.This paper divided the influencing factors into five parts,including international environment,domestic environment,enterprise environment, cooperation alliance,and alternative energy.Then the hierarchical structures of these factors were analyzed with the application of ISM,and the interactions of these factors with DEMATEL.The key factors were ascertained as well.It was hoped that the discussion could contribute to the implementation of the coopetition strategy for petroleum enterprises.