| 江苏省淮安市赵集镇旅游开发战略研究 |
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| 引用本文： | 琚胜利,杨淇深,胡强.江苏省淮安市赵集镇旅游开发战略研究[J].资源开发与市场,2012(12):1143-1145. |
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| 作者姓名： | 琚胜利 杨淇深 胡强 |
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| 作者单位： | [1]江苏经贸职业技术学院旅游外语学院,江苏南京211168 [2]南京尔目策划设计研究机构,江苏南京211168 |
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| 基金项目： | 江苏省教育厅教改课题“高职院校‘工学结合’教学模式研究与实践--以旅游管理专业为例”（编号：3012531123108）;江苏经贸职业技术学院课题“旅游专业实践性教学对策研究”（编号：07122）. |
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| 摘 要： | 乡镇旅游开发战略决定着乡镇旅游的发展成败。从分析旅游开发战略环境、确立战略指导思想、构建战略原则、确定开发战略定位、落实战略重点、推进战略措施、设置战略项目等方面论述了江苏省淮安市赵集镇的旅游开发战略模式。
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| 关 键 词： | 乡镇 赵集镇 旅游开发 战略 |
Research of Tourism Development Strategy of Zhaoji Town at Huai＇an City in Jiangsu Province |
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| JU Sheng - li,YANG Qi - shen,HU Qiang.Research of Tourism Development Strategy of Zhaoji Town at Huai＇an City in Jiangsu Province[J].Resource Development & Market,2012(12):1143-1145. |
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| Authors: | JU Sheng - li YANG Qi - shen HU Qiang |
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| Affiliation: | 1. Occupation Technical College of Economic Trade of Jiangsu Province, Nanjing 211168, China; 2. Planning and designing Research Organization of Ermu in Nanjing, Nanjing 211168, China) |
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| Abstract: | Development strateg of villages and towns tourism decided the success or failure of villages and towns tourism development. This paper took the tourism exploitation of Zhaoji Town of Huai＇an City in Jiangsu Province as example to analyze the villages and towns tourism development strategy pattern. |
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| Keywords: | villages and towns Zhaoji Town planning of tourism strategy |
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