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价格、时间敏感需求下的供应链价格与交付期管理
引用本文:邵建军,柯大钢.价格、时间敏感需求下的供应链价格与交付期管理[J].管理工程学报,2008,22(4):90-94,112.
作者姓名:邵建军  柯大钢
作者单位:西安交通大学管理学院,陕西,西安,710049
摘    要:本文以一个两阶段MTO供应链系统为背景.研究了当系统面临价格、时间敏感需求,且产品间具有替代性时的供应链价格与交付期决策问题.构建了相关决策模型并对模型的最优性进行了分析.通过数值算例,探讨了市场竞争环境变化对最优决策的影响.这些研究工作为供应链企业在价格、时间敏感市场上竞争提供了有益的理论指导.

关 键 词:敏感需求  供应链  价格  交付期

Supply Chain Price and Delivery Time Management under Time and Price Sensitive Demand
SHAO Jian-jun,KE Da-gang.Supply Chain Price and Delivery Time Management under Time and Price Sensitive Demand[J].Journal of Industrial Engineering and Engineering Management,2008,22(4):90-94,112.
Authors:SHAO Jian-jun  KE Da-gang
Affiliation:SHAO Jian-jun,KE Da-gang(School of Management,Xi'an JiaoTong University,Xi'an 710049,China)(,Tianjin 300072)
Abstract:This paper investigates the problem of pricing and delivery time decisions based on a two-echelon make-to-order(MTO) supply chain when demand is sensitive to both the price and delivery time and products are substitutable.A model is developed and the existence of the optimal solution is analyzed.Through a numerical study,we discuss how the change of market environment would affect the competition results.Our research provides effective theory instructions for supply chain enterprise to compete in both price...
Keywords:sensitive demand  supply chain  price  delivery time  
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