| 伯川德竞争下债务融资的策略性效应 |
| |
| 引用本文： | 杨广青,蒋录全.伯川德竞争下债务融资的策略性效应[J].上海交通大学学报,2008,42(9). |
| |
| 作者姓名： | 杨广青 蒋录全 |
| |
| 作者单位： | 1. 福州大学管理学院,福州350002;上海交通大学安泰经济与管理学院,上海200052
2. 上海交通大学安泰经济与管理学院,上海,200052 |
| |
| 摘 要： | 通过建立一个随机动态博弈模型,考虑债务融资在寡头价格竞争中的策略性效应,并分析市场进入中企业战略性债务融资策略与产品市场竞争策略的选择.结果表明:企业在制定商业战略时,系统地考虑融资策略和竞争策略间的战略性关系,将有利于其在不确定环境下的可持续发展.
|
| 关 键 词： | 债务融资 伯川德竞争 策略性效应 随机需求 |
The Strategy Effect of Debt Financing under Bertrand Competition |
| |
| YANG Guang-qing,JANG Lu-quan.The Strategy Effect of Debt Financing under Bertrand Competition[J].Journal of Shanghai Jiaotong University,2008,42(9). |
| |
| Authors: | YANG Guang-qing JANG Lu-quan |
| |
| Abstract: | In the Bertrand competition framework,this article established a stochastic dynamic game model to consider the strategic effect of debt financing in oligopoly competition,and analyzed enterprises' strategic debt financing decision and product market competition decision during market entry.It was found that when the enterprise makes its business strategy,its ex-considering about the strategic relationship between financing strategy and competition strategy will be helpful for the enterprise's sustainable development under uncertainty environment. |
| |
| Keywords: | debt financing Bertrand competition strategic effect stochastic demand |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
