政府企业协会联动培育“川”字号农业大品牌 Developing Influential Agricultural Produce Brands of Sichuan through Joint Efforts of the Government and Business Association期刊界 All Journals 搜尽天下杂志传播学术成果专业期刊搜索期刊信息化学术搜索

政府企业协会联动培育“川”字号农业大品牌

引用本文：	杨祥禄.政府企业协会联动培育“川”字号农业大品牌[J].四川烹饪高等专科学校学报,2013(3):49-51.

作者姓名：	杨祥禄

作者单位：	四川旅游学院,四川成都,610100

摘要：	发展品牌农业有利于促进农业增效、农民增收，文章分析了四川农业品牌发展的现状及问题，提出了政府企业协会联动，共同培育“川”字号农业大品牌的新思路。
关键词：	品牌农业发展现状思路
Developing Influential Agricultural Produce Brands of Sichuan through Joint Efforts of the Government and Business Association

Authors:	YANG Xiang-lu

Affiliation:	YANG Xiang-lu ( Sichuan Tourism College, Chengdu 610100, Sichuan, China)

Abstract:	Developing agricultural brands is beneficial to promoting agricuhural efficiency and increasing farmers＇ income. This paper analyzes the current conditions and problems in the process of developing Sichuan agricuhural brands and suggests the way to establish influential agricultural brands through the joint efforts of the government and business association.

Keywords:	brand building of agriculture produce current development thought
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