| 电子商务风险管理研究 |
| |
| 引用本文： | 高晨光,马宝英,高照艳,范书平.电子商务风险管理研究[J].物流科技,2011(6):51-52. |
| |
| 作者姓名： | 高晨光 马宝英 高照艳 范书平 |
| |
| 作者单位： | 牡丹江医学院,黑龙江牡丹江,157011 |
| |
| 基金项目： | 牡丹江市科学技术局攻关项目,项目编号:G2010b811; 牡丹江师范学院科研项目,项目编号:KY200903;牡丹江师范学院教改项目,项目编号:10-XY01058 |
| |
| 摘 要： | 电子商务应用过程中存在的风险不容忽视,通过对电子商务发展中遇到的安全风险进行深入研究,从技术、管理等方面提出了针对性较强的电子商务风险管理与应对措施,以帮助各类管理人员全面认识、理解电子商务发展中所面临的各类风险,使企业真正享受电子商务带来的商机,获得竞争优势,得到更好的发展,与此同时促进电子商务经营策略的优化。
|
| 关 键 词： | 电子商务 风险管理 对策研究 |
Research for Risk Management of E-Commerce |
| |
| GAO Chen-guang,MA Bao-ying,GAO Zhao-yan,FAN Shu-ping.Research for Risk Management of E-Commerce[J].Logistics Management,2011(6):51-52. |
| |
| Authors: | GAO Chen-guang MA Bao-ying GAO Zhao-yan FAN Shu-ping |
| |
| Affiliation: | GAO Chen-guang1,MA Bao-ying1,GAO Zhao-yan1,FAN Shu-ping2(1.Mudanjiang Medical University,Mudanjiang 157011,China,2.Mudanjiang Normal University,Mudanjiang 157012,China) |
| |
| Abstract: | Risks can not be ignored in E-commerce application process.By analyzing security risks encountered in the development of E-commerce,risk management and response measures with highly targets are prroposed from technical,management and other aspects.Its aim is to help know and understand various types of risk for managers,so enterprises would enjoy the opportunities brought by E-commerce,get competitive advantages,achieve better development.In the meantime,promoting the optimization of E-commerce strategy. |
| |
| Keywords: | E-commerce risk management strategy |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
