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基于全生命周期理念的鸡尾酒包装扁平化设计流程
引用本文:刘宗明,李春萍,陈伟.基于全生命周期理念的鸡尾酒包装扁平化设计流程[J].食品与机械,2021,37(4):129-133.
作者姓名:刘宗明  李春萍  陈伟
作者单位:湖南工业大学包装设计艺术学院
基金项目:湖南省教育厅科学研究重点项目(编号:18A264);湖南省哲学社会科学基金项目(编号:17YBA135)。
摘    要:结合扁平化概念和全生命周期理念,提出了鸡尾酒包装的全生命周期,通过典型设计案例分析,对扁平化鸡尾酒包装的全生命周期进行了阐释,并构建了完整的鸡尾酒包装扁平化设计流程;并以自创鸡尾酒品牌设计为例,对该扁平化设计流程进行实验验证。结果表明,该扁平化设计流程有助于设计师对包装全生命周期的扁平化进行判断和设计。

关 键 词:包装设计  全生命周期  鸡尾酒  扁平化  社会责任  情感化
收稿时间:2021/1/8 0:00:00

Flat design process of cocktail packaging based on the whole life cycle concept
LIUZongming,LIChunping,CHENWei.Flat design process of cocktail packaging based on the whole life cycle concept[J].Food and Machinery,2021,37(4):129-133.
Authors:LIUZongming  LIChunping  CHENWei
Affiliation:(School of Packaging Design&Art,Hunan University of Technology,Zhuzhou,Hunan 412007,China)
Abstract:Combined with the concept of flat and the concept of full life cycle,the whole life cycle of cocktail packaging was proposed.Through the analysis of typical design cases,the whole life cycle of flat cocktail packaging was explained,and a complete design process of flat cocktail packaging was constructed.Taking the design of self-created cocktail brand as an example,the flat design process was verified experimentally.The results show that the flat design process is helpful for designers to judge and design flat packaging in the whole life cycle.
Keywords:packaging design  the whole life cycle  the cocktail  flattening  social responsibility  emotion
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