微信公众平台在高校中的应用现状研究

深圳市腾讯计算机系统有限公司所推出的微信公众平台，是面向政府、企业、媒体、名人的合作推广业务，主要是通过打造第三方平台，为广大用户提供优质的服务。现阶段，各个行业纷纷积极探索以微信公众平台为基础的行业应用新模式，而作为拥有众多潜在用户的重要公共行业，高等院校也致力于在多个服务领域中应用微信公众平台。本篇论文主要对微信公众平台在高校中的应用现状进行了分析与研究。

WeChat public platform,the application status quo of the research in colleges and universities

Shenzhentencent computer systems co.,LTD.The launch WeChat public platform,is government, business,media,celebrities oriented cooperative extension business,mainly through third-party platform, provides the high quality service for our customers.At present,various industries have actively explore to WeChat public platform based on the industry application of the new model,and as an important public sector have many potential users,universities and colleges is also committed to WeChat public platform used in the field of multiple services.This paper mainly discusses the WeChat public platform application in colleges and universities present situation has carried on the analysis and research.