民间剪纸艺术在平面设计中的应用

目的探析平面设计对民间剪纸艺术的借鉴与应用策略。方法从平面艺术设计的发展历程谈到当前的各种设计思路与方法,提出民族文化元素在平面设计中有着重要的存在价值及实际作用的观点,并以此为基础,对民间剪纸艺术进行深入的特点分析,结合其艺术形式、艺术表达和文化寓意三方面进行整体解读,接着从传统民间剪纸艺术的造型语言、吉祥寓意、色彩意象、美学追求几方面探索具体的应用方向,深入分析传统民间剪纸艺术在现代平面设计中的应用策略,探析招贴设计、包装设计、标志设计中的剪纸艺术表现形式。结论民间剪纸艺术是一种朴素的美学形式,寄予着劳动人民对生活的美好憧憬,将其应用于平面设计中,能够给平面设计带来了更加广泛的艺术资源与灵感来源,进一步强化作品的新颖性和民族性。

Application of Folk Paper-cut in Graphic Design

The paper aims to explore the reference and application strategy of graphic design for folk paper-cut art.From the development process of plane art design,as well as various current design ideas and methods,it was put forward that the national culture elements in the graphic design had an important value and the actual effect.And on this basis,the characteristics of folk paper-cut art were analyzed in depth in combination with overall reading from its artistic forms,artistic expression and cultural implication.Then,the specific application direction was exported from the modeling language,the lucky implied meaning,the color image and the aesthetic pursuit of traditional folk paper-cut art.The application strategy of the traditional folk paper-cut art in the modern plane design was analyzed in depth.The expression forms of paper-cut art in poster design,packaging design and logo design were analyzed.The folk paper-cut art is a simple aesthetic form,with the working people’s beautiful expectation for life.Its application in plane design can bring a wider range of artistic resources and sources of inspiration for plane design,and further strengthen the novelty and nationality of the works.