| 《中华眼视光学与视觉科学杂志》运用微信公众平台的实践 |
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| 引用本文： | 贾建敏,季魏红,吴飞盈,毛文明.《中华眼视光学与视觉科学杂志》运用微信公众平台的实践[J].编辑学报,2016,28(2):172-174. |
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| 作者姓名： | 贾建敏 季魏红 吴飞盈 毛文明 |
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| 作者单位： | 温州医科大学期刊社,325035,浙江温州;温州医科大学期刊社,325035,浙江温州;温州医科大学期刊社,325035,浙江温州;温州医科大学期刊社,325035,浙江温州 |
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| 摘 要： | 探讨通过微信公众平台传播科技期刊的策略,并结合案例分析其对科技期刊的作用,为科技期刊的传播和提升影响力提供思路.
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| 关 键 词： | 科技期刊 新媒体 微信公众平台 传播策略 |
| 收稿时间： | 2015/11/30 0:00:00 |
| 修稿时间： | 2015/11/30 0:00:00 |
Application practive of WeChat public platform of Chinese Journal of Optometry Ophthalmology and Visual Science |
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| JIA Jianmin,JI Weihong,WU feiying and MAO Wenming.Application practive of WeChat public platform of Chinese Journal of Optometry Ophthalmology and Visual Science[J].Acta Editologica,2016,28(2):172-174. |
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| Authors: | JIA Jianmin JI Weihong WU feiying and MAO Wenming |
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| Affiliation: | Department of Periodical, Wenzhou Medical University, 325035, Wenzhou, Zhejiang, China,Department of Periodical, Wenzhou Medical University, 325035, Wenzhou, Zhejiang, China,Department of Periodical, Wenzhou Medical University, 325035, Wenzhou, Zhejiang, China and Department of Periodical, Wenzhou Medical University, 325035, Wenzhou, Zhejiang, China |
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| Abstract: | We discuss the communication strategy of sci-tech journals by WeChat public platform combining the actual cases to analyze the role of WeChat public platform in sci-tech journals. New ideas are provided for the spread and promotion of influence of sci-tech journals. |
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| Keywords: | sci-tech journal new-media WeChat public platform communication strategy |
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