湖北省海外旅游市场开发研究

本文主要从湖北省入境旅游市场状况考察入手，重点分析当前湖北面临的国际旅游市场形势，找出存在的问题，预测发展趋势，明确市场目标和几个关系，提出相应的市场开发战略，以期促进湖北旅游市场理论与应用的研究。

Study on the Entry Tourism Market of the Hubei Province

The development of oveme tourirm is the focus of intemational tourism competition. The competition of regional tourism industry is tnainly betrated in international tourism,especially in entry tourism, and relise on the coordinate development of cusfomer source demand and the tourism product supply. Based on the invesigaion of entry tourisrn maret of the Hubei province, the emphasis of the paper is laid on the anaysis of the situation of international tourism market that the Hubei province is facing. And some problems are pointed out, the future tendency predicted, the market obect and some relationships defined, and the strategy of market development suggested, in this way to promoe studies of the thoery and the application of Hubei tourism market.