一种基于二层节点和客观风险的电子商务交易信任模型

为解决P2P环境下电子商务的安全交易问题,在深入研究电子商务相关信任模型的基础上,基于交易中可能存在的客观风险,提出了一种基于二层节点的综合信任度的计算模型。综合考虑了影响交易的交易金额、交易时间等多种因素,引入了可交易度的概念,并将其作为节点是否进行交易的决策依据。实验表明,该模型能够更准确地计算节点的信任值,可有效地提高交易的安全性。

Electronic Commerce Transaction Trust Model Based on Two Layers Nodes and Objective Risk

In order to solve the security problem of electronic commerce in the environment of P2P,through the deep study of e-commerce trust model discussed by other scholars,and on the base of the possible objective transaction risk,this paper proposed a calculating method for comprehensive trust based on two layer nodes.In this model,various factors are considered,such as transaction amount and transaction time.The concept of transaction degree is also introduced,which is treated as the trade decision basis.Experiment results show that,the model effectively improves accuracy of the node trust value,and effectively improves the safety of transaction.