| 用Yield系统对铁路票价定价的初步探索 |
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| 引用本文： | 吴海峰.用Yield系统对铁路票价定价的初步探索[J].山西建筑,2010,36(25):192-194. |
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| 作者姓名： | 吴海峰 |
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| 作者单位： | 同济大学,上海,200092 |
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| 摘 要： | 介绍了Yield的定价原理与模型,讨论了中国铁路票用Yield定价的可能性,特别是在与航空业的激烈竞争下,Yield系统的应用将会满足相当部分乘客的需求,从而使铁路行业在市场中更具有竞争力。
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| 关 键 词： | Yield 铁路票定价 航空业 竞争 |
Preliminary exploration on railway ticket pricing by using Yield system |
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| WU Hai-feng.Preliminary exploration on railway ticket pricing by using Yield system[J].Shanxi Architecture,2010,36(25):192-194. |
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| Authors: | WU Hai-feng |
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| Affiliation: | WU Hai-feng |
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| Abstract: | It introduces the pricing rationale and model of Yield,discusses the possibility of applying Yield to price China railway tickets.The application of the Yield system will meet the requirements of many passengers,so as to make the railway industry more competitive in the market. |
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| Keywords: | Yield |
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