| 整体设计中的产品语意体系研究 |
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| 引用本文： | 周蕾,杨君顺.整体设计中的产品语意体系研究[J].包装工程,2009,30(3). |
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| 作者姓名： | 周蕾 杨君顺 |
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| 作者单位： | 陕西科技大学,西安,710021;陕西科技大学,西安,710021 |
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| 摘 要： | 论述和构建整体设计中的产品语意体系.从整体化产品设计内涵入手,结合产品空间,对整体产品的3个层系中所表现出来的设计语意进行阐述,提出包含产品的功能语意和品牌语意的"产品语意体系",为当前松散、缺乏凝聚力的中国设计的发展方向提供理论参考.
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| 关 键 词： | 产品语意体系 整体产品 产品层系 产品空间 产品族 |
Research of Product Semantic System in Whole Product Design |
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| ZHOU Lei,YANG Jun-shun.Research of Product Semantic System in Whole Product Design[J].Packaging Engineering,2009,30(3). |
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| Authors: | ZHOU Lei YANG Jun-shun |
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| Affiliation: | ZHOU Lei,YANG Jun-shun(Shaanxi University of Science & Technology,Xi'an 710021,China) |
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| Abstract: | Product semantic system in whole product design was constructed and discussed.The design semantics represented in the three layers of whole product was discussed from the meaning of whole product design and product space.The concept of 'product semantic system' was put forward,which contains function semantics and brand semantics.The purpose was to provide theoretical reference of the development Chinese design. |
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| Keywords: | product semantic system whole product product layer product space product family |
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