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ABSTRACT

This study investigates the structural linkages of product quality, corporate image, store image, and price on customer satisfaction and loyalty towards green products usage in Malaysia. The research used structural equation modelling technique via AMOS 21.0 computer program for data analysis across a sample of 200 university students who applies a green lifestyle, such as purchasing green products which are referring to only retail goods, using recyclable products, and ozone-free products. Empirical analysis divulged that product quality followed by corporate image, store image, and product price jointly affected customer satisfaction in using green products. They are highly concerned that the green store provides a variety of good quality products with good value for money. Marketers should aggressively promote the identification of green products and overcome the problem of just noticeable difference between green product and non-green product among consumers for business sustainability. Empirical findings provide valuable insights to put forth in outlining effective marketing strategies that widen the marketers’ understanding of consumer behaviour in using green products with regard to their satisfaction and loyalty levels from the perspective of product quality, corporate image, store image, and product prices in Malaysia markets.  相似文献   
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Environmental Fluid Mechanics - Bends and confluences are often observed in rivers, and one of the phenomena that characterize flows in open channel bends and confluences is secondary current....  相似文献   
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The formulation of conservation policies with options for creating protected areas is significantly influenced by the social factors of the surrounding communities. Therefore, indigenous knowledge, attitudes and perceptions of the local communities need to be explored during the planning and implementation stages of conservation projects. A government-initiated experiment in co-management was conducted in the Rema-Kalenga Wildlife Sanctuary, Bangladesh. This paper analyzes the attitudes toward conservation by members of local communities living in and around the wildlife sanctuary. Training incentives on alternative income-generating (AIG) activities and allotment of agricultural lands were distributed among the Forest User Groups. It is of interest to policy makers and resource managers whether this technique leads to improved attitudes on the part of local people. Although there were different attitudes toward protected areas and conservation, overall, a favorable attitude of the respondents was observed. The opinions of respondents also varied based on factors such as village position, village dependency level on forest resources, ethnicity and gender. Increase in annual income resulting from the augmented skills by trainings on AIG activities and getting agricultural lands leased from the Forest Department contributed significantly to the variation in respondents’ conservation attitudes. It is suggested that eliminating inequity and inequality in incentive distribution, discovering and launching training on more need-based livelihood activities, and liberalizing the restriction of resource extraction from the protected area by fixing the harvesting limit would encourage the community to be more cordially and actively involved in the conservation efforts of the sanctuary.  相似文献   
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Distribution of a natural radionuclide (210Po) in water, sediment and biota was quantified along a 95 km reach of the Kaveri River, India. It is observed that the soft tissues of animals concentrated a higher level of 210Po than the hard parts like shell and bone. The ranges of 210Po activity in biological samples were 2.32-10.78 Bq kg(-1) wet (aquatic weeds), 18.94-28.55 Bq kg(-1) wet (plankton), 32.51 to 46.17 Bq kg(-1) wet (snail), 57.42 to 105.78 Bq kg(-1) wet (bivalve), 12.13 to 19.10 Bq kg(-1) wet (prawn) and 1.86 to 4.17 Bq kg(-1) wet (fish). The concentration factors (CFs) for the aquatic organisms ranged from 10(3) to 10(4), indicating a high affinity of 210Po for organic moieties. The bivalve mollusc, Lamellidens marginalis, accumulated higher concentrations of 210Po, suggesting that it could serve as a biomonitor of 210Po radionuclide in riverine systems. Further, the levels of 210Po in water, sediment and biological samples from impoundments were higher than those from stations located in the open river. This may be largely due to aerial inputs of the radionuclide, accumulation of radionucliderich silt and organic matter, and increased biological production in the impounded water body.  相似文献   
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