一九九六～一九九七年日用化学行业科技发展项目指南

新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发部分—— 新技术推广部分一新产品开发…     

浅议面粉厂新产品开发

探讨了面粉厂新产品开发的必要性,介绍了面粉厂新产品开发的种类、原则及详细的开发程序,为面粉企业开发新产品提供借鉴。     

新产品开发的体系与方法

新产品开发的成功率,除了技术水平高低,还在于新产品开发管理体系。过去失败的原因,往往重技术,轻管理。本文阐述了新产品开发的三大作业领域及其关系,新产品开发计划,以及产品创新方法,为新产品开发工作指明了方向、路线和方法。     

纺织新产品开发中的质量管理与控制

结合纺织产品实际开发过程,以麂皮绒系列新产品开发为例,分析讨论了纺织企业在新形势下做好新产品开发的总体思路;提出新产品开发与质量管理的基本方法;阐述了在新产品开发过程中强调领导作用、质量信息、技术研究、质量记录等环节的重要性,以确保新产品达到设计要求的观点.     

近期内新产品开发的方向和重点

国家计委会同有关部门对近期内全国新产品开发的方向和重点进行了研究。新产品开发的方向是:1、以国内外市场为导向,开发增加有效供给,顶替进口,扩大出口的高质量、高性能的新产品;2、以提高经济效益为中心开发高创汇、高附加值的新产品;3、以国内先进水平为目标,开发高水平、换代型的新产品。新产品开发的重     

丝绸服装新产品开发探析

阐述了丝绸服装新产品开发的现状与国内丝绸服装消费群体的变化,针对服装新产品开发的调研与计划、研发与牛产、定价与上市3个主要阶段,以及丝绸服装新产品开发的特殊性,从营销角度提出了丝绸服装新产品开发时应注意的几个问题.     

现代家具企业新产品开发策略研究

家具新产品开发策略是家具企业有效进行新产品开发的重要保证,本文提出了现代家具企新产品开发需秉承的关键原则,并从如何确定目标市场、探索用户需求、确定产品概念、实施产品开发等方面重新梳理了现代家具企业新产品开发的策略,具有一定的指导意义。     

白酒新产品的开发及其营销策略

白酒新产品的开发：１．白酒新产品的开发必须以市场细分为基础,视质量为生命,调整产品结构。２．白酒新产品的开发必须具有针对性,既要针对消费者,也要针对竞争对手,知已知彼,方能百战不殆。３．企业应制定新产品的同步开发计划。新产品的开发必须做好营销、科研、供应、生产、包装等各部门的密切配合,使新产品上市就有较强的竞争优势。４．新产品的开发必须做好结构合理,并非多多益善。新产品的营销策略：１．始终注重加强核心品牌的营销工作,强化名牌品牌效应。以核心品牌为龙头,拉动新产品开发。２．要充分利用现有的销售网络…     

新产品开发是企业赖以生存和发展的基础

从新产品开发的概念、阶段、特点等方面论述了新产品开发是企业赖以生存和发展的基础,是企业的生命线,对于企业新产品开发的投入和管理,具有一定的指导意义。     

新产品开发策略研究

结合新型纺织器材的开发阐述了新产品的概念、分类和开冬思路，指出开发有风险，市场靠拓展，分析了新产品的营销策略，提出了开发纺织器材新产品的建议。     

Consumers as co-creators of new product ideas: An application of projective and creative research techniques

Involving consumers in the process of modification and creation of new food products has been recently identified as a vital factor for new product development. However, little attention has been devoted to consumer-generated product solutions, and instead, researchers continue to view new product development process as a firm-centred activity. This study uses projective and creative research techniques to involve consumers in the process of modification and creation of new aquaculture product ideas. We provide guidelines for the use of these techniques in the new product development process, as well as managerial and practical implications for the future development of new aquaculture products.     

食品接触材料新国标的变化及影响分析

系统地比较了食品接触材料用塑料树脂、塑料材料及制品、橡胶材料及制品、纸、纸板及纸制品、金属材料及制品等几大类即将实施的新产品标准与现行各产品标准之间的差异,阐述了新标准实施对相关产业可能带来的影响,从而为相关产业有效应对提供指导和帮助。     

中国家纺市场现状分析及发展方向探索

在我国,家纺业是民生产业,在保持经济增长、建设生态文明等方面发挥着举足轻重的作用。但是,家纺行业的产品创新力还较为薄弱。随着消费升级加速进行,谁能给消费者提供功能更好、体验更加舒适的产品,谁就能抓住未来的家纺市场,因此新产品开发刻不容缓。从目前国内各大品牌企业主推的新产品来看,新产品的开发多以功能性添加为主,这些新产品的真实效果以及可靠性都有待进一步验证。通过对家纺市场产品开发的主要方向分析以及对国内外纤维材料产品开发资料的调研,针对产品开发提出了相关的看法和建议。     

新中式服装产品的消费需求与产品设计供给落差

为缩小新中式服装产品的消费需求与产品设计供给间的落差,提升企业产品开发效率,基于期望确认理论,首先通过访谈与因素分析提炼出新中式服装产品消费需求的7个构面与30个元素因子;其次使用成对样本T检验,验证了受测者对消费需求元素因子的期望与认知之间存在显著差异;最后基于品质机能展开法,找出应优先改善的消费需求项目与产品设计技术要素,并利用重要性-绩效分析法对需求优先次序结果进行验证。研究得出:新中式服装产品应优先改善的消费需求元素因子为现代时尚感、绿色纺织品、造型比例好、面料质地细腻、理疗机能,相对应需优先提升的产品设计技术要素为艺术美感、材质机能性;企业可通过上述要素改善、缩小供需落差。     

Use of JAR‐Based Analysis for Improvement of Product Acceptance: A Case Study on Flavored Kefirs

A common question of dairy product developments is the possible success of the new product. Several publications reported successful results using just‐about‐right (JAR) scales; although there is some debate about their advantages/disadvantages. This study highlights the limitations and opportunities of JAR scales and penalty analysis of fruit flavored kefirs. The first question is whether penalty analysis results help to improve the product and thus its overall liking (OAL)? The second question is what happens to those who rated the products “ideal” (JAR) before product development when evaluating the new products? Fruit flavored live‐flora stirred‐type kefir samples were formulated and evaluated by 92 consumers before and after the JAR‐based product development. The OAL of two products significantly increased after product development. A new visualization tool is introduced, which shows what happens to those who rated the attribute as JAR but the attribute has been modified. A general product development scheme is also introduced for JAR‐based kefir product development.     

EcoWorx, Green Engineering principles in practice

The 12 Principles of Green Engineering have been proposed as a framework within which to examine existing products and guide their redesign as well as to evaluate new product designs. The EcoWorx system represents a recyclable carpet tile product that is assessed using the 12 Principles of Green Engineering and cradle-to-cradle design principles to evaluate environmental, qualitative, and economic performance as compared to existing Shaw carpet tile products. The product design strategy embodies life cycle considerations of a cradle-to-cradle product that puts technical nutrient recovered materials into repeated use. EcoWorx offers a unique opportunity for Shaw to utilize the 12 Principles to analyze and optimize new products and processes for the additional capacity needed to meet rising demand for sustainable carpet products. The analysis of the EcoWorx system demonstrated the value of the 12 Principles in verifying and formalizing the experience and intuition of product designers. This suggests that the mistrial and error reliance on experience could be enhanced with this formalized approach and hence lead to more widespread success of design practices that result in sustainable products.     

中国超硬材料制品技术现状与发展

我国超硬材料制品技术的发展已经经历了机械加工、地质勘探、石材加工等几个明显的大发展阶段。跨入新世纪以来,随着技术的进步、国家发展战略的调整及环保理念的普及,行业迎来了新的机会,进入了全面开花的新阶段。一方面,传统产品的质量和技术含量仍然在稳定地提高,市场持续扩大;另一方面,在新产品、新技术研发方面不断取得突破,新一代高附加值的制品被不断地开发出来。文章在回顾过去所取得的进步和成绩的同时,更多地研讨＂十二五＂规划中,在国家战略性高新产业发展的机遇期,在提高现有产品质量的基础上,如何向更高端精密的超硬材料制品方向发展。对其中用于单晶硅、多晶硅、功能陶瓷等贵重硬脆材料切割、磨削加工的高新超硬材料制品,做了比较详细的论述和展望,对超硬材料制品技术的发展提出了自己的看法。     

论针织新产品及其开发

随着新性能纤维和纱线的不断开发，针织产品向多样化、高档化及功能化发展，而针织新技术是针织产品开发的基础和关键。根据我国针织产品的市场现状，分析了针织新产品的特性，并探讨了针织产品的开发方向。     

EEC Inter- laboratory Tests on Methods of Analysis of Fibre Mixtures EEC Working Party on Textile Names and Labelling - Analysis

Abstract

With today's global competitive marketplace, new textile product development requires a design, marketing, materials and technology interface. An opportunity existed to examine the new textile product development processes being used by global textile companies with a variety of textile product end-uses: apparel, home textiles, transportation, industrial, nonwovens, carpets, and medical textiles. The Crawford and DiBenedetto model (2003) was used as the conceptual framework for the study and data was collected using secondary and primary data sources. A total of 24 global companies, based in the United States, comprised the sample for this study. Each company's new textile product development processes, practices, and new products were examined, with identification of key new product development concepts being utilized. Results indicated that companies were utilizing new product development (NPD) processes as a competitive tool, but are using a combination of NPD strategies to develop and launch products in the global marketplace.