Travel motivation for Taiwanese hearing-impaired backpackers

Why do hearing-impaired people desire to undertake outbound travel as backpackers despite their hearing and speaking limitations? To investigate the reasons, this study applied the push and pull model of travel motivation as the framework. A total of 30 hearing-impaired backpackers participated in face-to-face interviews and responded to questions concerning their motivation to travel overseas. The results of this study reveal many unique motivation themes in the push and pull groups; specifically, five push themes (constraints of group tours, self-challenge, independence, different experience, and invitation by hearing-impaired friends) and two pull themes (enjoy local culture and lifestyle and the “I have been there” feeling) were identified. Furthermore, the participants’ desire to travel as backpackers is based on their previous negative experiences in group tours. Moreover, they prefer backpacking with hearing-impaired partners than with normal-hearing partners. Furthermore, for them, their independence enables them to their parents that they can travel alone. In addition, the study findings suggest that “communication negotiation” should be considered for inclusion in the motivation typology as a new dimension for hearing-impaired backpackers. Finally, the current study provides valuable insights into the behaviors of hearing-impaired backpackers and recommendations for tourism operators.     

Reconfiguring Chinese cultural values and their tourism implications

This study explores the Chinese cultural values that prevail in the contemporary Chinese society and their tourism implications. Focus group discussions with residents in Beijing and Guangzhou identified 40 Chinese value items, which are classified as instrumental, terminal, and interpersonal. These value items are largely different from traditional Chinese values in the literature and provide a timely update on the current values system in China. Modern terminal values identified that demonstrate relationships with travel behaviors include convenience, indulgence, leisure, liberation, self-interest, and ostentation. Traditional values found to be associated with travel behaviors include the instrumental values of courtesy and morality, honesty, respect for history, and thrift; the terminal values of horizon broadening/novelty, knowledge and education, and stability and security; and the interpersonal values of conformity and family orientation/kinship. These Chinese value items serve as an invaluable measurement pool for future tourism research.     

漂移的旅行者——关于背包旅游者的演进轨迹

国内背包旅游火热的实践和对背包旅游理论研究的滞后形成了鲜明的对比,而国内外在对背包旅游的认知上也存在着显著的差距.本文从背包旅游者内部文化的角度,通过回顾34年来国内外的相关研究文献,讨论背包旅游者的概念、动力学机制及其行为特征.文章最后总结了目前对背包旅游者内部系统研究的成就和不足.     

Locating Muslimah in the travel and tourism research

Female Muslims have commonly been stereotyped as a subordinate group. However, their tourism participations have evolved through time that recently, it became a niche tourism segment of its own. Through reviewing existing literature, this study provides a comprehensive analysis and interpretation on the phenomenon of female Muslim travel/tourism. Common research domains were: ‘Choice of travel companion(s)’, ‘Issue of gender subordination’, ‘Gendered identity and religious stereotypes’ and ‘Factors facilitating travel’. This study asserted that female Muslims' perceptions and experiences of travel/tourism are majorly impacted by their religious and gendered identities. The literature appraisal also demonstrated scholarship progressions by analyzing and discussing research approaches taken by existing studies. Ultimately, it drew insights on research gaps and future research directions.     

How do young Chinese friendship groups make travel decisions? A content and interaction process analysis

ABSTRACT

Young Chinese tourists form an increasingly important market and they tend to travel in small friendship or family groups. This study examines how young Chinese friendship groups (aged between 18 and 35 years) make travel decisions. Using the observation approach, this study observes the group travel decision-making process of 10 small groups. Issues such as activity, cost, travel timing, transportation, climate, safety, and distance, were found to determine destination choice. The role and function of verbal and non-verbal behaviors in influencing group decision-making were also investigated. This study contributes to both general group interaction literature and tourism literature.     

Women's travel in the Tang Dynasty: Gendered identity in a hierarchical society

Women's travel writing has received increasing attention, with English literature being the focus of most studies. In contrast, Chinese women have been absent from historical travel narratives. The Tang Dynasty (618–907), a golden period in Chinese history, had a rare collection of women's travel poetry, a genre offering richness and insights on female travelers' experiences and perceptions of “other” places they had visited. Drawing on women's travel writings from All Tang Poetry, this study illustrates how travel narratives help formulate and reinforce, or downplay, gendered identities in the contexts of social hierarchy and patriarchal ideology. The research contributes to the gender, travel and identity literature from a Chinese language and culture perspective.     

Why immigrants travel to their home places: Social capital and acculturation perspective

This paper presents an inductive analysis of the meanings and dynamics of immigrants' travel to their places of origin from the perspective of social capital and acculturation. The narratives from in-depth interviews with 20 informants with different backgrounds vividly portray the dynamic and subjective life experience of the Mainland Chinese immigrants in Hong Kong. The results thematically (re)presents their experience in terms of the “horizontal and vertical changes in social capital and its effects on travel decisions and acculturation, its influence on travel decisions, the effects of social capital on acculturation, and the influence of constraints on immigrants' travel.” Quintessentially, the inductive analysis sheds light on the meanings and dynamics of the immigrants' travel to their home places. For future studies, observations from this interpretive approach could be augmented by empirical testing and measurement of the interrelationships among social capital, acculturation, constraints, and travel decisions pertinent to Mainland Chinese immigrants traveling from Hong Kong to their places of origins.     

Peer-to-peer accommodation experience: A Chinese cultural perspective

With the growing popularity of peer-to-peer (P2P) accommodation worldwide, this conceptual paper reviews and explores Chinese users’ P2P accommodation experiences from a cultural perspective. The paper conceptually explores the influence of Chinese cultural traditions on the P2P accommodation experience. These cultural traditions include renqing (人情), guanxi (关系), mianzi (面子) and yuan (缘). Renqing was revealed to have an enduring impact on Chinese users’ loyalty. A conceptual yuan-based host-guest relationship framework was established including four stages - “to have yuan” (有缘), “match yuan” (投缘), “cherish yuan” (惜缘) and “continue yuan” (续缘). By revealing the influence of deep-seated values underpinning Chinese hospitality, this research contributes to the globalization of hospitality knowledge by painting a new understanding of Chinese user P2P accommodation experiences.     

Toward a theory of backpacker personal development: Cross-cultural validation of the BPD scale

This study aims at building a theory of backpacker personal development (BPD) by cross-culturally validating the scale developed by Chen, Bao, and Huang (2014). While the original scale was developed by studying Chinese backpackers, this study focuses on Western backpackers to further validate the scale and advance the studies of backpacker personal development. The study involves two samples in two stages (Study 1, n = 382; Study 2, n = 120) to verify the psychometric properties of the backpacker personal development scale (BPDS). Results show that the five dimensions of the BPDS (i.e., capability, emotion, skill, worldview, and self-consciousness), also apply to Western backpackers; the BPDS demonstrates cross-cultural validity and reliability in measuring backpacker personal development. The current research suggests that Western backpackers see backpacking as a more ‘individualistic’ way of personal development.     

Perceived barriers faced by Chinese adult children in social support of their elderly parents' outbound travels

This study aimed to investigate the perceived barriers faced by Chinese adult children in supporting their parents' outbound travel. Semi-structured in-depth interviews using thematic analysis were conducted with 21 Chinese adult children. From the perspective of support providers (i.e., Chinese adult children), seven barriers of the perceived support barriers were identified: safety and health concerns, fear of disappointing families, unwillingness to scarify their leisure time and travel needs, perceived negative parental attitudes towards travelling abroad, high cost of raising a child, complicated border exit procedures, and lack of time. Filial piety as an important cultural background plays the role of an ‘enabler’ in realising the social support of adult children for their parents' outbound travel. The findings test the leisure constraint theory in Chinese cultural backgrounds and verify the applicability of the hierarchical constraints model to adult children support providers influenced by Confucian cultural values. Both theoretical and practical implications are discussed.     

Affective learning in short-term educational travel abroad: An exploratory mixed-method study

Employing an exploratory mixed-method approach, this research explores young adults' affective learning outcomes derived from their short-term educational travel abroad experiences. Different from previous travel research mostly focusing on the educational benefits of cognitive knowledge and technical skills, the current research highlights the prominent effect of educational travel on young adults' personal growth and attitudinal/emotional development by investigating the understudied domain of affective learning and how it manifests among college students having short-term study abroad experiences. Through a systematic review and a follow-up survey-based comparison study, five salient affective learning variables were identified—perspectives on global interdependence, intercultural attitudes, openness to diversity and challenge, environmental attitudes, and general self-efficacy. Furthermore, this research found that travelers’ lower-order affective learning shows significant progress after the short-term educational overseas travel. This study contributes to a niche topic in tourism research and provides implications to promote educational travel as an effective transformative learning approach.     

Authenticity and nostalgia – subjective well-being of Chinese rural-urban migrants

ABSTRACT

This study investigates the subjective well-being of Chinese rural-urban migrants by examining the effects of nostalgia and perceived authenticity in the context of rural tourism. Founded on the concepts of tourist motivation and nostalgia and drawn on selected Chinese philosophical values, this study identifies the unique Chinese philosophical value of ‘old home’ as the key factor of motivation for migrants returning to rural destinations. Rural-urban migrants deem rural regions, as well as, mentalities, cultures, and environments in general, as their cultural and spiritual hometowns. The study also reveals that migrants pursue authentic rural destinations, which would have an emotional and memorable appeal, because it stimulates their nostalgic feelings. The study proposes the necessity of investigating Chinese issues through the lens of Chinese philosophical values and invokes an age-old value to understand their perception process of authenticity: ‘one can't have fish and bear at the same time.’ Returning to rural destinations improves these tourists’ subjective well-being because they achieve an important lifetime goal based on their traditional Chinese philosophical value of ‘searching for ancestral roots.’ The study suggests that preserving rural authenticity can improve the social and cultural welfare of hosting communities and the subjective well-being of tourists.     

Developing and validating a Chinese cultural value scale in tourism

Chinese cultural values are important in understanding Chinese tourists’ behaviour. However, the literature is void of a relevant scale measuring Chinese cultural values in tourism. This research aims to develop and validate a Chinese cultural values scale in tourism (abbreviated as CCV-T). Following a rigorous scale development procedure and applying multi-stage studies, the research identified a 5-factor measurement scale of CCV-T, composed of 17 items with sufficient reliability and validity. The five Chinese cultural value factors are Leisure and Life Enjoyment (LLE), Filial Piety and Relationship (FPR), Self-fulfilment, Righteousness, and Humanity. The CCV-T scale provides a simplified and holistic structure measuring tourism-related Chinese cultural values. This research provides a solid base to further understand the relationships between Chinese cultural values and tourist behaviour.     

FORESHADOWING TOURISM: Looking for modern and obsolete features – or some missing link – in early modern travel behavior (1675–1750)

Foreshadowing Tourism aims to hone or even to upset our understanding of the genesis of tourism. It has long been assumed that nineteenth-century tourism was rooted in the early modern Grand Tour. However, Netherlandish travel diaries, along with some literature from England, Germany, and France, evidence a missing link in this regard. The late seventeenth century witnessed the coming of divertissante somertogjes (pleasurable summer trips) that were in fact poles apart from a classic Grand Tour. By scrutinizing modern features of this novel form of travel (such as its brief and seasonal timing, and the fact that its main motivations were leisure and cultural interests) and more obsolete traits (such as the lack of recurrence or the relatively exclusivity of such touring parties) I seek to restore these speelreysjes (pleasure trips) to their rightful place within the genealogy of travel and tourism. I will also evaluate the potential effects of a transport (r)evolution, cultural development, and a rise in living standards on early modern travel behavior.     

Indigenous tourism in Australia: understanding the link between cultural heritage and intention to participate using the means-end chain theory

ABSTRACT

Tourism is often suggested as a development strategy for Indigenous people while protecting their cultural and natural heritage. However, without actual visitor participation, the good intentions of tourism cannot be achieved. By using the means-end chain theory and adopting a convergent mixed-methods approach using photographs, this study seeks to identify the link between visitor perceptions about Australian Indigenous tourism attributes and their intention to participate on this type of tourism. Two Australian Indigenous tourism activities (short tour and performance), portraying both traditional and contemporary culture, at Cairns, Queensland were tested with 209 visitors. The results reveal that the attributes ‘history/art/culture’ and ‘local’ are perceptions linked to Indigenous tourism. The findings support previous studies by identifying that some participants associated Indigenous tourism with a traditional past; however, the majority of participants expressed a contemporary perception of Indigenous culture. These findings highlight the need for Indigenous tourism stakeholders to monitor and protect their historical and evolving cultural heritage (in particular intangible heritage) when engaging in Indigenous tourism. Cultural heritage could be susceptible to commodification and loss of authenticity in order to accommodate visitor expectations.     

A voyage from religiousness to secularity and back: a glimpse into ‘Haredi’ tourists

Ultra-orthodox Jews (known as ‘Haredim’) in Israel are increasing their travel demands and their use of existing tourism infrastructure in Israel more than ever before. This exploratory study investigates the question of whether the travel behavior of this group is a reflection of religious tourism or, rather, the tourist behavior of a unique group of religious tourists. Data were collected through three focus groups and face-to-face interviews with some participants of the focus groups. The findings show that the main motivators and determinants of the Haredi travel behavior stem from their daily routine and ultra-religious lifestyle. The study also revealed that minimal, experienced and expected travel attributes are differentiated according to their mode of travel – either as families or as couples.     

Attributes that influence the evaluation of travel dining experience: When East meets West

Many destination marketers have utilized gastronomy as a source of new products and activities to attract tourists. Despite the substantial rise in the Chinese outbound market, very little is known about how Chinese tourists evaluate their travel dining experiences. By using narrative analysis, this study examines attributes that may affect Chinese tourists' evaluation of their travel dining experiences. On-site participant observation and focus group interviews were conducted, respectively, with Mainland Chinese, Taiwanese, and Hong Kong group tourists, while they were on holiday in Australia. A total of 15 attributes were identified, which were classified under the following six categories: tourists' own food culture, the contextual factor of the dining experience, variety and diversity of food, perception of the destination, service encounter, and tour guide's performance. The respective implications of the attributes on travel dining experience are also discussed.     

How does family influence the travel constraints of solo travelers? Construct specification and scale development

ABSTRACT

Attracting the solo travel market is increasingly important for destination marketing organizations. Despite the wealth of literature on travel motivations of solo travelers, a related domain of research that deserves more attention are the travel constraints that could hinder solo traveling. More specifically, although solo travelers may wish to embark on a journey alone, they must nevertheless address a number of constraints that oftentimes stem from their family’s concerns for them as family represents a critical influencer that could impact their travel decision. Yet, research measuring the influence of family remains under-studied. In order to address this gap, this study connects knowledge on travel constraints with literature on family dynamics to develop a valid and reliable measurement scale for assessing family pressures on solo travelers. Destination marketers can apply this scale to evaluate the effectiveness of their marketing strategies at easing the concerns of solo travelers as a result of family pressures.     

Motivation,Participation, and Preference: A Multi-Segmentation Approach of the Australian Nature Travel Market

Abstract

The purpose of this study was to develop a typology of nature travelers based on their motivations, activity participation, and destination preferences. A secondary analysis from the Pleasure Travel Market Survey for Australia (1994) was used. The results indicated that the proposed ‘motivation-participation-preference’ multi-segmentation bases could classify Australian nature travel market into six segments. They were ‘Physical Challenge Seekers,’ ‘Family Vacationers,’ ‘Culture & Entertainment Seekers,’ ‘Nature Tourists,’ ‘Escape & Relax Vacationers,’ and ‘Indifferent Travelers.’ Travelers among groups exhibited significant differences in terms of their so-ciodemographics, trip-related characteristics, and travel philosophies. Implications of the findings are discussed.